Strategic Blend is a creative services company based in Nashville, TN and Denver, CO. Our goal is to generate creative ideas and strategies to help advance your business and brand.
With every client, we research and understand your unique users and find new ways, through multiple mediums, to connect those fans to your business goals.
We help you get back to basics and tell your story in a simple, innovative way. Then we plug that story into every outlet where your users work and play: your website, social networks, online advertising, marketing campaigns, television, mobile strategies, etc. This is exposure that’s smart and effective.
We take the best of the best in data technology and hook it up to your brand. Then we collect compelling data, analyze and dissect it to help you get the most from your exposure. You’ll be able to track every dollar spent and measure the effectiveness of each decision.
Strategic Blend was founded by Michael Sloane and Taylor Trask in 2008. Prior to starting the company, the partners worked for companies such as echomusic, Ticketmaster, Live Nation, MusicToday, and UltraStar Entertainment. While at these organizations they worked with some of the biggest names in entertainment (The Rolling Stones, Rascal Flatts, Keith Urban, AC/DC, Mariah Carey, Brooks & Dunn, Dierks Bentley, Shania Twain), promoted campaigns to millions of fans, and effectively managed and reported data to executives and brand management.
Since its inception, we have worked with over 80 brands in web development, marketing, logo design, advertisement campaigns, and strategy. Our clients exist within diverse niches including entertainment, small business, corporate, and non-profit sectors.
Our solution utilizes scalable, open-source technologies allowing our clients to easily update content and manage their online business.
Our websites offer the latest in HTML5 and e-commerce integrations all while allowing our customer the latest in Content Management. We utilize customized plugins to integrate multimedia and social network data. The benefits of utilizing our platform lie in the ability to grow the site exponentially, while keeping content and data organized and manageable for the average user.
We understand and appreciate that not every user thinks the same, and many will want to engage you on 3rd party networks and social sites. We make this engagement easy by tying your social networks back into the site, and syncing communication and content so no user misses important announcements or marketing opportunities. This process also allows you to be at the center of the conversation with your users, gaining valuable feedback and engaging users in a meaningful way.
This is a screenshot from an entertainment client thecomusic.com