Angela Hill is the president and creative director of Incitrio, a global creative agency. With over 19 years of branding, design, and marketing experience in St. Louis, San Francisco and San Diego; she has worked with clients to brand them internationally in China, Germany, Italy, Ireland, Norway, and more. Her clients are based all around the world and come to her for her internationally recognized experience in brand analysis, strategy, application and extension.
She has worked with high tech, biotech, and consumer clients such as: Visa, Sun Microsystems, Intel, Hallmark, Energizer, Ford, Williams Sonoma, Mars Candy, Anheuser Busch, PG&E, Merrill Lynch, Maersk, Foster Farms, Pepsi, Taylor Guitar, Sega, Barney & Barney, Tachyon Networks, ChannelCloud, Marsh, 3E Company, Symwave, Indata, Titleist, Nanogen and Nielsen.
Her branding clients include those faced with the following strategic problems:
o Rebranding initiatives due to rapid company growth or acquisition
o Branding for B2B and B2C companies (product and service) looking to re-position themselves for acquisition or exit strategy
o Branding for B2B and B2C companies experiencing exponential growth and looking for ways to maintain that growth level
o Branding for B2B and B2C incubator startup companies needing to establish their brand and position them in the marketplace via a multi-phase strategy
Her expertise ranges from: brand strategy/analysis (branding analysis, branding strategy, blue ocean competitive canvas mapping, customer archetype analysis, internal brand alignment, employee brand engagement, brand architecture, brand manuals/guidelines, brand training, corporate culture refinement, and naming) to graphic design for print (logos/identity, mktg collateral, catalogs, annual reports, print advertising, tradeshow displays, direct mail, and packaging) to integrated online marketing campaigns (websites, intranets, corporate sites, e-commerce, seo, sem, ppc, social media, email marketing, video development, lead generation, affiliate marketing and crm integration).
iLuvTrees is a corporate sustainability initiative that was developed for an offset printing company. Incitrio performed: branding strategy, marketing direction, design, and programming to launch the campaign. This site is a custom Wordpress site with custom sidebar widgets/modules developed to support the need for fresh content, rotating tip of the day calendar postings, and random rotating vendor recognition.