Bureau Blank is a multi-disciplinary brand consultancy focused on GAIN: Government, Academia, Infrastructure and Non-profit.
We are a branding and design consultancy focused on the builders, thinkers, investors and policymakers all working together to make our lives better.
We build the brands, tell the stories and organize the knowledge and data that aligns audiences and garners the mandate for change.
Learn more about us at www.bureaublank.com.
The NYC Department of Consumer Affairs supports over 78,000 businesses in all five boroughs to fulfill the rules and regulations that apply in 55 different industries. As part of an outreach campaign, we provided art direction, messaging, and design to help clearly explain the resources the department offers and drive traffic to the DCA’s online Business Toolbox. This included a redesign of the 10 Things Every Business Should Know guide in two languages and copywriting, design, and photography for a series of ads in subways, bus shelters, and phone kiosks.
Most recently, Bureau Blank provided copywriting and design for an outreach campaign with the goal of making a new policy easier to understand. New York City announced its Paid Sick LeaveLaw with "Feel 100%, Work 100%" ads in subways and collateral in events around the city. The hashtag #paidsickleave reached 380,000 unique Twitter users in its first week. You can read more about the specific messaging themes on our blog at bureaublank.com/blog.